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Edgetech I.G. Unveils SustainaView™ Campaign

June 13, 2008

Super Spacer® SustainaView™ technology provides long-lasting performance for residential and commercial applications.

“Going green” is more than buying energy efficient products. It’s about buying products with proven performance that will not only save energy now, but will continue to perform for many years – keeping windows in place longer and out of landfills. Responding to this growing need for sustainable products, Edgetech I.G. recently launched the SustainaView™ Window Technology marketing campaign that is designed to educate homeowners on the many environmental benefits of Super Spacer®.

“Super Spacer has revolutionized the industry since its inception and has proven itself over the past 20 years to retain its energy-saving benefits long-term,” said Erin Johnson, director of marketing, Edgetech I.G. “The SustainaView campaign gives a name to these benefits, providing easy-to-follow tools to help our customers sell their energy-efficient, sustainable products containing Super Spacer.”

SustainaView is a comprehensive marketing campaign featuring product literature, a DVD, posters and window labels – soon to be followed by a customized Web page. Among the product literature is a full-color brochure, designed to be clean and concise, that discusses how windows made with SustainaView technology help homeowners cut energy costs, while ensuring their new window systems will stand the test of time.

“Like Super Spacer, our product literature has a proven track record in the industry,” Johnson continued. “Our Health Smart Windows® campaign has been a great success, helping customers and dealers sell all of the high-performance features and benefits of Super Spacer. We know SustainaView will follow in its footsteps.”

To request a free copy of Edgetech’s SustainaView literature, visit Edgetech’s literature request page at www.sustainaview.com or call Ryan Kerch at (740) 439-6408.

Source: Edgetech I.G.

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